Which website or digital marketing audit service should you choose, and what does it cost?
Six separate audit services cover your website, Google Ads, Meta Ads, SEO/GEO, marketing or Merchant Center. Compare scopes, view a report example and receive an evidence-led priority plan. The free website scan is a preliminary automated check, not a replacement for an expert audit.
Website & marketing audits:
choose the review
for your next decision.
Six separate audit services cover your website, Google Ads, Meta Ads, SEO/GEO, marketing or Merchant Center. Compare scopes, view a report example and receive an evidence-led priority plan. The free website scan is a preliminary automated check, not a replacement for an expert audit.
€300 (EUR) for the agreed scope of one audit. Usually 2–3 business days after receiving materials; scope, access and timing are agreed before payment.
the audit system
in 6 lines.
Not sure where to start? Start with the scan
Twelve automated checks of your public website: HTTPS, contact details, trust, structured data and other signals for your website type. An indicative 0–100 score and up to three issues. Timing depends on website availability; this is not a full audit or a moderation guarantee.
- readiness score 0–100
- top-3 issues explained
- no account access needed
what hurts is what we audit.
No need to decode service names. Find your symptom — next to it is the audit that diagnoses exactly that problem.
Ads run, but sales lag
Low sales may depend on the offer, trust, buying journey or traffic quality. To review the website and offer, choose a Marketing audit.
Google/Meta spend without clear returns
The account does something, numbers jump, and trusting them is scary. You need an independent look inside. → Google Ads audit · Meta Ads audit
Preparing for Shopping/PMax or afraid of suspension
Merchant Center review fails stores over signals visible in advance. Check before you apply. → Merchant Center readiness audit
Invisible in Google — and in AI search
Organic traffic is flat, ChatGPT and AI Overviews mention competitors instead of you. → SEO/GEO audit
No idea where the main problem is
Start with the free scan — and if you need the full picture of the store at once, take the full audit. → Express scan · Full website audit
The store isn't launched yet
Nothing to audit yet — but launching right the first time is cheaper than redoing. → Horoshop development
Six audits — different decisions.
One agreed scope, one report with evidence and a priority plan. A website audit does not include advertising account reviews. Each service has its own page and report example.
Website SEO audit & GEO
€300 (EUR)
Scope: Indexing, technical issues, content and access for search engines and AI search. No ranking or citation guarantees.
Access: Public website; Search Console and GA4 deepen the findings.
Marketing audit
€300 (EUR)
Scope: Your ecommerce offer, trust, buying journey, channels and measurement. We test possible reasons for low sales rather than assume them.
Access: Public website; analytics and business data by agreement.
Merchant Center audit
€300 (EUR)
Scope: Website readiness for review, policies, product data and disapproval risks. Does not guarantee reinstatement.
Access: Public website; feed and Merchant Center when available.
Google Ads audit
€300 (EUR)
Scope: Shopping, Performance Max or search campaigns: spend, campaign structure, conversions and measurement reliability.
Access: Read-only access to Google Ads; GA4 by agreement.
Meta Ads audit
€300 (EUR)
Scope: Facebook and Instagram campaigns, audiences, creative, Pixel/CAPI and conversion signal quality.
Access: Read-only access to the advertising account and data sources.
Comprehensive website audit
€300 (EUR)
Scope: Ecommerce UX, catalog, search, checkout, trust and technical readiness. Advertising accounts are reviewed separately.
Access: Public website; additional data agreed before we start.
The price of any paid audit is 100% credited toward your first month of ongoing work. Continue with us — the audit is effectively free; don't — the report with the action plan is yours forever.
From a review — to a priority plan.
The system is built so that at every step you risk the minimum and see the quality of work before the next decision.
Express scan
The report opens after launch. Scan time depends on website availability.
A focused audit
Ads, visibility, marketing or Merchant — a deep diagnosis of exactly what hurts. With a sample report before you pay.
Full website audit
Review store UX, catalog, search, checkout and trust. This does not include every other audit or advertising account reviews.
Ongoing work
Continue with us — the audit price is fully credited toward the first month. The audit becomes a free entry into the work.
about the audit system.
01How is the free scan different from a paid audit?
Twelve automated checks of your public website: HTTPS, contact details, trust, structured data and other signals for your website type. An indicative 0–100 score and up to three issues. Timing depends on website availability; this is not a full audit or a moderation guarantee.
€300 (EUR) for the agreed scope of one audit. Usually 2–3 business days after receiving materials; scope, access and timing are agreed before payment.
02Which audit should I pick if I don't know where the problem is?
Start with the free scan — it highlights the obvious. Then follow the symptom: sales lag with live traffic — marketing; doubts about ads — an account audit; invisibility in search — SEO/GEO. Still unclear or need the whole picture — the full website audit.
03How much does a website or digital marketing audit cost?
Each of the six paid audit services costs €300 (EUR) for the agreed scope of one discipline. Scope, access and timing are agreed before payment. The free express scan is a separate automated check; it does not include an expert report or implementation.
04How does the price crediting work?
Simple: you order an audit, decide to continue with us — the entire amount you paid is deducted from the first month's invoice. If you don't continue, the report with the action plan stays with you, no obligations.
05How long does any audit take?
Typically 2–3 business days from the brief/access to the finished report. Very large accounts or catalogs are scoped before the start.
06Which audits need which access?
Account audits (Google Ads, Meta) need read-only account access. SEO/GEO, marketing and Merchant readiness start with no access at all, on public data; GSC/GA4/feed deepen the conclusions. We never change anything — read-only always.
07Can I order several audits at once?
You can agree several separate scopes. A comprehensive website audit reviews the website itself; it does not replace Google Ads, Meta Ads or every other audit. The scope and total cost are agreed before payment.
08Who performs the audits?
AI assists with gathering and cross-checking data. A specialist in the relevant discipline verifies the evidence and owns the conclusions. Reports separate confirmed issues from hypotheses and identify data limitations.
09Where can I see report examples?
Eight current examples are available below. SEO/GEO and Meta Ads are based on completed, anonymized client audits. Six more are clearly labelled as synthetic format demonstrations, so their figures are not presented as client results.
10What happens after an audit?
Three normal outcomes: you implement the plan yourself, hand it to your contractor — or continue with us, and the audit price is fully credited toward the first month of ongoing work.
depth, evidence and limits — before you pay.
Two samples are based on completed anonymized client audits. Six synthetic demonstrations show the real structure, decision depth and acceptance criteria without inventing a client outcome.
not sure which audit? write to us — we'll tell you honestly.
Describe the symptom — we'll say which audit diagnoses exactly it, and which one you don't need right now. Every paid audit · 100% credited toward the first month.
-
01/03
Request
Form or Telegram. We reply within one business day.
-
02/03
Audit matching
We'll say honestly which audit you need — and which you don't.
-
03/03
Report in 2–3 days
Findings with evidence and an action plan. The price is credited if we continue.