Що таке SEO/GEO-аудит і як перевірити, чи бачить сайт Google та AI-пошук?
SEO/GEO audit: does Google see you — and do ChatGPT, Perplexity and AI Overviews cite you? Technical SEO, schema, content and AI visibility — findings with evidence and dev-ready specs. From $690, fully credited toward your first month.
SEO/GEO audit:
does Google see you —
and does AI search cite you
An SEO/GEO audit checks your visibility in two layers: classic Google search and AI answers (ChatGPT, Perplexity, Gemini, AI Overviews). We connect technical SEO, content and structured data with your real Search Console queries and live probes in AI systems — and show where you lose visibility and what to fix first. The audit starts at $690 — fully credited toward your first month of ongoing work.
the SEO/GEO audit
in 6 lines.
Check your site right now
The free express scan runs 12 automated checks and surfaces the obvious risks in about a minute: HTTPS, contacts, delivery and returns, Schema.org, mobile speed. A 0–100 score and the top-3 issues, right in the report. The full SEO/GEO audit is a manual + AI diagnosis with priorities, evidence and specs.
- readiness score 0–100
- top-3 issues explained
- no account access needed
four situations where the audit pays off immediately.
An SEO/GEO audit is not for "everyone, always". Here are the four moments when an independent visibility check returns the time invested fastest.
Organic traffic is flat or dropped
Search traffic stalls or falls and nobody can say why: technical issues, content or competitors. The audit names the causes — with evidence, not guesses.
An agency runs your SEO
You pay monthly, but what was actually done and what it produced is hard to see. The audit is a second opinion with evidence: what really works and what is activity theater.
AI search never mentions you
Buyers increasingly ask ChatGPT for advice and see AI Overviews instead of blue links. If your competitors are in those answers and you are not — that demand is lost and invisible in your analytics.
You plan to invest in content
Before budgeting for articles, categories or link building, you should know exactly where to invest. The audit gives you the map: which queries are one step from the top and what to push first.
not "recommendations" —
specifics from your data.
Six things the SEO/GEO audit shows — with queries, pages and priorities, not generic "improve your meta tags" advice.
What blocks visibility technically
Indexing, duplicates, canonicals, hreflang, mobile speed, internal links — only what actually matters, each with a spec to fix it.
Queries one step from the top
Search Console phrases where you already rank 5–15: impressions without clicks. Pushing exactly these is the fastest organic growth lever.
Whether AI can read your site
AI crawler access (GPTBot, ClaudeBot, PerplexityBot), Schema.org completeness, answer-first page structure — everything that helps AI understand and cite you.
Whether AI answers cite you
Live probes on commercial queries in your niche: which competitors appear in ChatGPT / Perplexity / AI Overviews answers — and why you are not there yet.
Content gaps vs competitors
Topics and queries where competitors collect traffic and you do not even have a page. With demand volumes — a ready content plan.
What to fix first
A plan prioritized by revenue impact: what pays off in weeks, what takes a quarter — and what to deliberately leave alone.
what exactly we check in the AI layer.
GEO (generative engine optimization) is not magic and not "SEO for ChatGPT in 3 days". It is a set of verifiable signals that determine whether an AI system understands you and references you in its answers.
AI crawler access
robots.txt and firewall: can GPTBot, ClaudeBot, PerplexityBot, Google-Extended read the site at all — or are they blocked by accident.
Structured data
Schema.org: Organization, Product, FAQ, HowTo — completeness, correctness and whether it matches the visible content.
Answer-first content
Do key pages give a direct answer in the first paragraphs — the format most often quoted by AI systems.
Live citability probes
We ask AI systems real commercial queries from your niche and record: who appears in the answers, in what context, with which sources.
Trust signals (E-E-A-T)
Authors, contacts, policies, reviews, external brand mentions — what both Google and AI systems lean on when choosing whom to cite.
Competitor comparison
The same probes for 2–3 competitors: where they beat you in AI visibility — and which of their moves you can honestly replicate.
We do not promise "you will appear in ChatGPT" — AI algorithms decide, and anyone guaranteeing otherwise is overselling. We check and strengthen the signals that raise your chance of being understood and cited — and we show your citability with live probes, before and after the work.
why this is not a free "30-second audit".
Online checkers run dozens of automated checks with zero business context — and none of them can see the AI layer. Our audit is paid precisely because most of the work is not done by a script.
Analysis for your niche
Automation only gathers data. Conclusions are drawn for your product range, margin categories and real competitors — things a checker does not know.
Data linked across sources
Search Console queries are checked against your pages, the live Google SERP and AI answers. Isolated numbers lie; linked ones do not.
Thresholds, not opinions
An issue becomes a finding only after an impact threshold: how many queries, impressions and potential traffic it costs. Small things are called small.
Specs, not wishes
Not "improve speed" but a concrete spec: what, where and how to change — ready to hand to a developer or content team as-is.
"Leave it alone" is a verdict too
If something works, we say so. Senior-level work includes not breaking what already brings traffic.
The SEO/GEO audit starts at $690, and the full amount is credited toward your first month of ongoing work. You see the level of work before making big decisions, and the price acts as a seriousness filter both ways: senior hours go only into projects whose owners intend to grow.
five steps —
start with zero access.
The base audit runs on your public site. Grant read-only access to Search Console and GA4 and the conclusions get sharper — they rest on your real queries and traffic.
Brief and access
A short questionnaire: niche, markets, competitors. GSC/GA4 read-only is optional — we send instructions (5 minutes).
Site scan
Nestor AI gathers the technical state, content, structured data and queries — and links them to the live Google SERP.
Probes in AI systems
Real commercial queries from your niche — in ChatGPT, Perplexity, AI Overviews: we record who gets cited and why.
Double review
The report passes an independent logic-and-completeness review twice, then a senior specialist signs it off.
You get the report
A document with findings, evidence, specs and a 90-day roadmap. Yours — forever.
a report you can actually work with.
Not a shelf PDF but a working document: implement it yourself, hand it to your contractor — or have us implement it.
A 5–8 line summary
Visibility across both layers and the three biggest growth levers — the essentials without reading 30 pages.
Findings table with evidence
Every finding: what exactly, the evidence, severity, confidence and the decision type — from "fix now" to "deliberately leave alone".
Dev-ready specs
Every technical issue comes with a spec for your developer; content issues come with page structure and requirements. No SEO-speak translation needed.
A query bank
Real Search Console phrases + demand volumes: what is already near the top, what to create from scratch.
A GEO section
Your AI visibility status: citability probes, crawler access, structured data — and what exactly to change so AI understands you.
A 90-day roadmap
Week by week: technical first, content next, measuring the effect — without a chaos of 50 simultaneous tasks.
Here is a real, anonymized report for an actual online store — a sample of the format: analysis depth, evidence under findings and the action plan. The SEO/GEO audit has a different section set (more search and AI layer), but the level of detail is exactly this.
See the sample audit →four rules we stick to.
We don't trash your contractor
We do not criticize previous work to make a sale. If your SEO is run well, the report will confirm it — that is a valuable result too.
No scare tactics
No "your site is dying, pay us now". Every finding carries a real impact estimate — small things are called small.
No impossible promises
We do not guarantee "#1 in Google" or "getting into ChatGPT" — algorithms decide that. We guarantee an honest diagnosis of the signals and a concrete plan to strengthen them.
No strings attached
The report is yours either way. Implement with us, with your current contractor or on your own — all three are fine.
frequent questions.
01What is an SEO/GEO audit?
A check of your site's visibility in two search layers: classic Google (technical SEO, content, structured data) and AI answers — ChatGPT, Perplexity, Gemini, AI Overviews. The result: findings with evidence, dev-ready specs and a 90-day roadmap.
02How is it different from a regular SEO audit?
A regular SEO audit stops at the classic SERP. Here a second layer is added: whether AI systems can read your site (crawler access, structured data, answer-first content) and whether AI answers mention you for niche queries — verified with live probes, not assumptions.
03What is GEO / AI visibility?
GEO (generative engine optimization, also known as AI SEO) is making your site readable and citable by generative systems: ChatGPT, Perplexity, Gemini, AI Overviews. Part of your buyers already ask AI chats for advice — if you are not there, that demand goes to competitors and regular analytics never shows it.
04How much does it cost?
From $690 — fully credited toward your first month of ongoing work. If we continue, the audit is effectively free; if not, the full report with specs stays with you.
05How long does it take?
Usually 2–3 business days. Very large catalogs are scoped separately before the start.
06What access do you need?
None is required: the base audit runs on the public site. Read-only Search Console and GA4 access is recommended — then conclusions rest on your real queries. No ad account access is needed at all.
07Do you guarantee appearing in ChatGPT or AI Overviews?
No — and be wary of anyone who does: AI algorithms decide. We check and strengthen the signals that raise your chance of being cited, and we show the citability state with live probes — before and after.
08What will I get in the report?
A visibility summary, a findings table with evidence and priorities, dev-ready specs, a query bank with volumes, a GEO section with citability probes and a 90-day roadmap.
09Is it only for online stores?
No: ecommerce, services, B2B. The difference is the query set and page types. For stores the ecommerce SEO audit additionally covers product pages, category pages and Schema.org Product markup.
10Why is it better than free checkers?
Checkers run automated checklists without business context and cannot see the AI layer. Here automation only gathers data, the analysis is done for your niche, and every finding has a spec and a revenue-impact priority. You can run the quick free scan right on this page — and compare.
11Who performs the audit?
Nestor AI + a senior specialist: AI gathers and links the data, a human verifies every finding. Each report passes an independent double review.
12What happens after the audit?
Three normal outcomes: you implement it yourself, hand it to your contractor — or we continue together and the audit price is fully credited toward the first month.
other UPLIFY services.
find out how visible you are — in search and in AI.
Start with zero access: a short brief — and a senior report with evidence, usually in 2–3 days. We will show where you lose visibility and what to fix first. From $690 · 100% credited toward the first month.
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01/03
Request
Form or Telegram. We reply within one business day.
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02/03
Call or message · 24h
A 30-min intro — your way: phone, Telegram, or email.
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03/03
SEO/GEO audit
A report with findings, specs and a 90-day map. The price is credited if we continue.