Privacy Policy
- Who collects your data
- What data we collect
- Legal basis and purpose
- Who has access
- How long we keep data
- Your rights
- Cookies & analytics
- Contact
1. Who collects your data
The data controller for personal data collected on uplify.agency is PE Overkovskyi Viacheslav Anatoliiovych (Sole Proprietor, Ukraine) (hereafter — "UPLIFY", "we"). Registration details are at the bottom of this page.
We operate from Ukraine and process personal data under the Law of Ukraine "On Personal Data Protection" (No. 2297-VI) and, for cross-border transfers, under GDPR (Regulation 2016/679 EU).
2. What data we collect
We collect only data needed to deliver services, respond to your requests, and run the site lawfully.
2.1. Data you provide intentionally
- Forms (contact, audit request, service inquiry): name, e-mail, phone, company, site domain, task description.
- Contract data: full legal entity name, billing details, client-side contact persons.
- Subscriptions (if applicable): e-mail for newsletters.
2.2. Data collected automatically
- Technical data: IP address (anonymized to /24 in Google Analytics 4), browser user-agent, language, device type, OS.
- Behavioral data: pages viewed, session duration, referrer, click events (via Google Analytics 4).
- Cookies: see section 7.
2.3. What we do NOT collect
- No biometric data, no payment card numbers, no banking information (payments are processed by your bank to the sole-proprietor's account).
- No "sensitive" categories (race, religion, health, etc.).
- We do not sell or share your data with marketing brokers.
3. Legal basis and purpose
| Basis | Purpose |
|---|---|
| Consent | Subscriptions, surveys, feedback forms, behavioral analytics with cookie consent. |
| Contract performance | Delivering marketing services (paid ads, GEO/AI-SEO, Horoshop site setup), technical support, invoicing. |
| Legitimate interest | Site security (DDoS protection, fraud monitoring), service improvement, aggregated analytics with no personal identification. |
| Legal obligation | Tax accounting, responses to lawful requests from state authorities. |
4. Who has access
Only those who need it for their duties:
- UPLIFY team — least-privilege access.
- Hosting and infrastructure: Hetzner Online GmbH (physical servers in Germany, EU), Cloudflare Inc. (CDN, WAF, bot protection).
- Analytics and communications: Google LLC — Google Workspace (corporate email hello@uplify.agency) and Google Analytics 4 (behavioral analytics under cookie consent).
- Lead-form delivery: data from site forms (contact, audit request, etc.) is automatically forwarded to two internal channels — Telegram (UPLIFY team chat via the official Telegram Bot API) and corporate email (Google Workspace SMTP). This data is not shared with third parties.
- AI providers (OpenAI, Anthropic, Google Gemini): used internally by UPLIFY for content workflows (research briefs, draft articles, translations, editorial polish, JSON-LD generation). Data from public visitor forms does NOT flow to AI providers.
- State authorities — only upon lawful request.
We do NOT pass your data to ad brokers, data aggregators, or third-party marketing platforms without your direct consent.
5. How long we keep data
- Form data: up to 24 months after last interaction, then deleted or anonymized.
- Contract data: at least 3 years post-engagement, or longer where required by Ukrainian tax law (standard primary-document retention is 1,095 days; some categories require 1,825 days).
- GA4 analytics: up to 14 months (our current configuration; GA4 default is 2 months, we explicitly extended to the maximum of 14 months).
- Server logs: 30 days.
6. Your rights
Under Ukrainian data law and GDPR (where applicable), you can:
- Find out what data we hold.
- Receive a copy of your data.
- Correct inaccurate data.
- Request erasure ("right to be forgotten").
- Restrict processing.
- Withdraw consent at any time.
- Lodge a complaint with the Ukrainian Parliament Commissioner for Human Rights or with your national data protection authority.
To exercise any right, email hello@uplify.agency with subject "Data subject request". We respond within 30 calendar days.
7. Cookies & analytics
For the cookie list and consent management, see the Cookie policy. To change your choice quickly (e.g., withdraw analytics consent), use the "Cookie settings" button in the footer of any page.
8. Contact
Questions about this policy — hello@uplify.agency or Telegram @uplify_agency.
PE Overkovskyi Viacheslav Anatoliiovych (Sole Proprietor, Ukraine)
Tax ID (РНОКПП): 3089717212
Address: 08130, Petropavlivska Borshchahivka, Kyievo-Sviatoshynskyi District, Kyiv Region, Ukraine
E-mail: hello@uplify.agency · Tel.: +380 98 307-5341