Which UPLIFY case studies show real ROAS numbers from GA4?

UPLIFY publishes 9 e-commerce case studies with GA4-verified numbers: 24× ROAS Meta board games, 20-23× ROAS Google PMax across women's apparel / kids' goods / sports nutrition / tactical gear, 12.25× ROAS CCTV PMax on Horoshop, 7.99 ROAS Meta furniture at $5.57 CPA, 26-month furniture Smart→PMax migration with ₴27.7M revenue, and the OTAK 8,800-SKU Horoshop launch in 3 weeks.

ROASGoogle AdsMeta AdsHoroshopPerformance MaxGoogle Shoppingcase studiesfeed-first PMaxCatalog SalesSmart Shopping migrationDPAACoSUPLIFY agencyUkraineQ139583119
● CASES · 2019—2026
● NUMBERS VERIFIED IN GA4
● ROAS UP TO 2400%

sales systems:
Meta, Google, GEO + AI solutions.

Curated case studies with transparent economics. From Horoshop store builds to scaling traffic + AI-powered product-card processing. Every case is real GA4 data.

6+
years in the niche
2400%
record ROAS (Meta)
$41K
revenue from $1.7K budget
300+
projects launched
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numbers verified in GA4.

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CASE · 001 META ADS · 2025

24× ROAS for a
board-games store

Turned an unprofitable Meta Ads account into stable payback. Campaign structure, optimization, scaling on cold + warm audiences.

2,400%
ROAS · 24× return
$41,958
revenue from $1,743 budget
Meta AdsCatalogDPALAL
open case →
CASE · 002 META ADS · 2025

Furniture · CPA below $8

Scaling Meta for a furniture e-commerce store under hard KPIs: catalog + DPA + LAL + warm-up audiences.

1,117
purchases · ROAS 7.99
$5.57
CPA · KPI ≤ $7.50
MetaDPALALCatalog
open case →
CASE · 003 GOOGLE ADS · PMAX

Sports nutrition · 2000%+

Account restructure: category split, switch to tROAS, Merchant Center feed rebuild around margin SKUs.

2,000%+
ROAS
₴2.36M
revenue from ₴116K budget
PMaxShoppingMerchantGA4
open case →
CASE · 004 GOOGLE SHOPPING · HOROSHOP

CCTV on Horoshop

Ad campaign built from zero. Focused on selling priority high-margin product groups.

feed-first
priority groups
0 → scale
launched from zero
PMaxMerchantHoroshop
open case →
CASE · 005 GOOGLE SHOPPING

Tactical gear · ~$3.30/day

Account revival after a long pause + a steady flow of orders on minimal budget without warm-up.

~$3.30/day
min-budget
stable
daily orders
PMaxShoppingRestart
open case →
CASE · 006 GOOGLE SHOPPING

Women's apparel store

Google Shopping built from zero. Gradual sales-volume growth over the long haul with CAC control.

23.82×
ROAS · CoS 4.2%
6,001
purchases in 12 mo
ShoppingMerchantFeed
open case →
CASE · 007 GOOGLE SHOPPING

Kids' goods store

Google Shopping product ads built from zero + Merchant optimization for seasonal categories.

21.34×
ROAS · CoS 4.69%
1,605
purchases + 202 calls
PMaxShoppingMerchant
open case →
CASE · 008 GOOGLE SHOPPING

Furniture store

Google Shopping setup + 26-month management. Campaign structure tuned to catalog and margin, segmented by category.

7.26×
ROAS · 26 months
₴27.7M
revenue · 18,918 conv
ShoppingMerchanttROAS
open case →
CASE · 009 HOROSHOP · DEV + ADS

"OTAK" · gadgets chain

Horoshop store build + parallel ad launch. One team from code to KPI — no seams between dev and marketing.

~3 weeks
8,800+ SKUs · ad-ready
end-to-end
code → KPI
HoroshopDevPMaxMeta
open case →
/ frequently asked questions

about our cases.

01Are all the case numbers real?

Yes. Every ROAS, CPA, budget, and revenue figure comes from the client's ad accounts and GA4. We send screenshots from the reporting period on request. We don't generalize and don't round in our favor.

02Why don't you publish every case?

First — we need the client's permission (NDA or commercial sensitivity). Second — we only publish cases where we can show transparent economics and the actual methods. The rest stays in private review.

03Do you have experience in my niche?

Across 6+ years — 300+ projects in different niches: furniture, apparel, sports nutrition, tactical gear, board games, kids' goods, electronics. If you don't see yours — message us; often there's experience we haven't published.

04Can the same ROAS be reproduced for me?

Honestly — without an audit we can't promise. The result depends on margin, season, site quality, budget, and prior account state. But the approach — systematic test → optimization → scale — works regardless of niche.

05What's the minimum budget to start?

Depends on the channel. Meta e-commerce — from $500/mo of ad spend; Google Shopping — from ~$3–4/day (CASE · 005 is exactly that). Smaller is technically possible, but scaling will be slower.

06How fast do you launch ads?

After signing: 3–5 working days for audit and prep, then launch. Cleaner accounts (no legacy) — faster. Heavy carryover from a previous agency — longer.

07Can I talk to clients from the case list?

Yes, after an NDA conversation. We'll connect you with a relevant client (same niche or similar budget). Usually a 15-minute call.

08What happens if a case isn't going to plan?

Priority #1 is an honest conversation with the client. If we need to pause / regroup hypotheses — we pause, we don't burn budget. If the issue is the site or offer — we say so openly and recommend what to fix.

09Do you only work with e-commerce?

Mostly — that's our strongest expertise: Google Shopping, Meta DPA, catalogs, feed optimization. We also run lead-gen for high-LTV service niches. Message us — we'll evaluate fit.

10How do I start? Is the audit free?

Yes — free. Submit a request → 30-min call → we look at your accounts and site → you walk away with a "growth-points map for 30/60/90 days" document. No commitment.

Get in touch

start with a
growth audit.

Describe the task in 2-3 sentences. We reply within the same business day. We will look at your accounts and show where you are growing and where you are losing money. Free. No commitment.

  1. 01/03
    Request

    Form or Telegram. We reply within the business day.

  2. 02/03
    Call or message · 24h

    30 min intro — your choice of channel: phone, Telegram, email.

  3. 03/03
    Free audit

    Growth-points map for 30/60/90 days, scope of work — free.

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